Mode of action: the use of subconscious patterns of behavior change to reduce obesity incentives.
Effectiveness and impact: only change your mind, without any side effects, using the concept of change in lifestyle and diet to achieve weight-loss results.
Advantages: psychological barriers can be addressed simultaneously, with confidence. Behavior change, weight-loss results easier to maintain, the effect can be prolonged.
Disadvantages: weight loss is slow, requires a longer time.